Tag Archives: marketing strategy

Digital Marketing

The Top Trends for Digital Marketing in 2017

Welcome to 2017! As it is the beginning of the new year, we would like to share with you the top trends for Digital Marketing in 2017. The previous year, 2016, was a very unusual year. We are not even talking about global news like the US election, the Brexit referendum, climate change, fake news, or the Rio Olympics. Yes, all of these were big stories that caught the attention of digital marketers as well as the rest of the world. But, we are talking…

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SEO Tips for Social Media

7 Amazingly Effective SEO Tips to Push Your Content to the Top

Why SEO? You want to put your business where your audience is, and most likely, your audience like everybody else is on the internet. The majority of online experiences of your customers and prospects begin with web search. And when those customers and prospects make an inquiry related to your services or products, you want to be there, at the top of the list and ready to assist, right? There is some debate out there as to whether blogging is still relevant in today’s social media marketing environment.…

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video-marketing-trends-live-streaming

Video Marketing Trends That Give Your Business a Boost

Video marketing trends will definitely give your business a boost when used correctly and with a marketing strategy. Video Marketing is the big thing in business. If you haven’t started to build your video marketing strategy, the chances are you are falling behind your competitors. We, marketers, try to stay on the top of all marketing trends, and these days there are plenty to choose from: marketing clouds, account-based marketing, predictive analytics—the list goes on. Luckily there are innovative software platforms that help B2B marketers effectively…

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marketing brains and social media

How Marketing Brains React To Changes in Social Media

We all love changes. Changes are good! But only when these changes do not interfere with our habits, daily routines, and accustomed schedules. Exceptionally unsettling and worrying could be the changes in the workplace. There is the neuroscience behind our dislike of changes and the way our brains work in the moments of uncertainty. Fast Company has spoke with the leading neuroscientists and researches about what drives our behavior during moments of change and how best to handle it. “The desire for clarity is consistent…

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Halloween-social-media

Don’t turn every day of your customers into Halloween! Do your Social Media Marketing!

While the majority of marketers today understand the importance of Social Media marketing, many still struggle with execution. Creating content that engages your customers at the right time with the right information is a challenge. Social Media is proven to be one of the most effective modes of content communication at all stages of the customer journey: awareness, engagement, conversion, retention and advocacy. Brands are doing amazing things with Social Media as part of their marketing strategy. Yet some brands are falling victim to a number of…

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Blab-Live-Stream

Blab Live Stream Hosting Tips – You Are Not Alone

Are you using live-streaming video for business? Video Marketing is a big trend right now. Therefore, a lot of companies are taking advantage of Periscope or Meerkat to promote their products or services and engage with existing or potential customers. But now there is even more engaging platform that lets you build a personal and business presence while creating community! It is called Blab.im. Blab allows you to stream video chats via mobile, tablet or desktop. Each Blab broadcast can have up to 4 people…

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LinkedIn for B2B marketing

5 Smart Ways to Use LinkedIn for B2B Marketing

Do you know LinkedIn good enough to crack the code for B2B success? Most marketers are familiar with LinkedIn basic features, but not all of them know it well enough to leverage the network for lead generation. Social selling has been around for a while, but in 2016 creating social relationships to drive business is a top priority for anyone in B2B marketing. Want to crack the code for B2B success? Get this latest B2B Marketing Resources Guide to make sure you are using all…

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video-marketing

7 Steps to Make Your Video Marketing Strategy a Success

2016 will be the year of Video Marketing. Video is the perfect format for quickly grabbing busy audiences’ attention. It enables strong storytelling in a short but memorable format that customers can enjoy – and marketers can measure. Getting the attention of prospects is more important than ever in a world where buyers do most of their own research online before ever contacting a sales person. Marketers have to cut through the noise and engage the potential customers with content that entertains, inspires, and educates them…

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free marketing tools

15 Free Ways To Market Your Business Online

Are you looking for ways to market your brand or business with a limited budget? Whether it’s with established sites such as Google and Facebook, or newer outlets like Pinterest, there are plenty of options available to promote your business. There are at least 15 ways to market your business with a time investment and no credit card required. Some of these are oldies but goodies, while others are newer and exciting avenues you may not have tried out yet. Here are 15 things you…

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struggling-marketeer

What Are You Struggling with Right Now?

This is a serious question I’m asking… What are you struggling with right now, at this very moment? Are you struggling to get more traffic to your website, generate quality leads, attract subscribers, or increase income? Or are you striving to write a top ranking blog, produce more content, grow online community, improve your e-mail marketing, create software, develop an app, etc.? Whatever marketing and online business challenges you are facing and whatever type of business you are in – SPEAK OUT! Here’s what I’d…

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